Why all businesses need to pay attention to data literacy
By Isabella Ross · 10 March 2020 · Featured
By Isabella Ross · 10 March 2020 · Featured
Data-driven organisations hold a 23 times advantage in acquiring customers, but what's holding yours back? Discover the surprising truth behind data literacy and its impact on your bottom line.
According to McKinsey Global Institute, data-driven organisations are 23 times more likely to acquire customers, six times more likely to retain customers, and 19 times more likely to be profitable than organisations that don’t leverage their data. Having data literacy is among the most pressing objectives for many executives. With more organisations recognising the importance […]
Tags: analysing search data, Analytics, Business, business values, Data, data literacy