Social media to become biggest consumer purchasing influencer
By Claire Hibbit · 29 March 2012 · Locked
By Claire Hibbit · 29 March 2012 · Locked
Get ready for a seismic shift in the way consumers make buying decisions. Businesses that adapt to this new trend will thrive, but those that don't will be left behind.
Businesses that don’t make the most of their social media presence will see brand recognition and sales falter, as the online trend looks set to become the primary consumer watchdog.
Tags: Brand Recognition, business social media use, consumer purchasing decisions, Customer Relationships, Customer Service, Social Media, social media for business, social media monitoring