OpenAI launches AI shopping assistant just in time for Black Friday

By Yajush Gupta · 26 November 2025 · Tech

OpenAI launches AI shopping assistant just in time for Black Friday

Get ready to shop smart this Black Friday

OpenAI's latest innovation is here, just in time for the holiday rush. Find out how it's changing the way you shop forever...

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Summary

OpenAI has launched shopping research in ChatGPT that asks clarifying questions, researches products across the web, and delivers personalised buyer's guides in minutes for holiday shoppers.