Putting the bounce on bouncer tough guys

By Gina Baldassarre · 4 November 2013 · Locked

Putting the bounce on bouncer tough guys

Tough guys get put in their place

Meet the woman taking on the bouncer industry's toughest critics. Can she change the way we think about power and respect?

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Summary

Social media and review websites mean consumer perception is more important than ever – a few negative tweets or Facebook posts can be enough to dent your brand image.

Tags: Branding, consumer perception, customer perception, david millward, guardsplus australia, PR, Social Media