By Gina Baldassarre · 4 November 2013 · Locked
Meet the woman taking on the bouncer industry's toughest critics. Can she change the way we think about power and respect?
Social media and review websites mean consumer perception is more important than ever – a few negative tweets or Facebook posts can be enough to dent your brand image.
Tags: Branding, consumer perception, customer perception, david millward, guardsplus australia, PR, Social Media