Why Coles needs to look at its authenticity to save face

By Karen  Porter · 2 August 2018 · Locked

Why Coles needs to look at its authenticity to save face

Coles' Reputation on the Line: What Went Wrong?

A major Australian retailer is facing a crisis of authenticity. Can Coles recover its image before it's too late?

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Summary

Where did Coles go wrong?

Tags: Coles, environment, plastic, PR