By Guest Author · 13 June 2007 · Growth | Import | Export
Discover why Australian exporters are flocking to Seoul, but beware: what they find may challenge everything they thought they knew about the country. Get the inside scoop on navigating this lucrative culture and stay ahead of the competition.
With a view to guiding Australian exporters to this lucrative culture, Joe Parkes examines tradition and modernism in South Korea. When Australian exporters lob into Seoul for the first time they are invariably surprised at how modern and familiar everything looks: the high-rise business centres, charming suburban homes and flats, wide, busy streets and verdant […]