The designer that found her niche in Surry Hills
By Rachel White · 17 May 2012 · Growing
By Rachel White · 17 May 2012 · Growing
In a city where trends come and go, one entrepreneur found a secret to success on Sydney's trendy Crown Street. Discover the surprising strategy that kept her business thriving through tough times.
Surry Hills’ Crown Street is well-known among trendy Sydneysiders as the city’s foremost restaurant strip, something Margaret Rockliff counted on when she opened her now thriving stationary shop there five years ago. The Paper2 owner is sharing how enveloping herself in the local culture kept her niche business alive, even through tough economic times.
Tags: Female-owned business, growing a business, Margaret Rockliff, niche businesses, Paper2, Running A Business, Women in business