How to create a customer centric culture

By Guest Author · 29 February 2012 · Growing

How to create a customer centric culture

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Summary

In today’s changing competitive environment, customer centricity is not aspirational – it’s essential. Achieving a genuinely customer centred organisation isn’t easy, but with the right strategic approach, tools and support, any business can get there, regardless of their size.

Tags: Business Culture, business strategy, Customer centred organisation, Customer centricity, customer focused business, customer-centred business, delivering on customer expectations, Marketing