The case for interviewing potential customers

Summary

Your potential customers will question you or your product before deciding to commit, but most startups don’t realise that they should do the same. [Related: To succeed, you’ll have to reject customers that aren’t the right fit for your business] What do you do with a business idea? Many entrepreneurs turn to their family and friends […]

Tags: Christie Whitehall, customers, Entrepreneur, Feedback, Interview, start up, Tech Ready Women