Poor supplier communication sees SMEs taking business elsewhere

By Gillian Wolski · 20 April 2012 · Locked

Poor supplier communication sees SMEs taking business elsewhere

Small businesses at risk: the hidden cost of poor supplier communication

A new study reveals the devastating impact of inadequate supplier communication on SMEs. Don't let poor communication cost you your next big deal - find out what you can do to protect your business.

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Summary

Suppliers who neglect to review the spelling, grammar and appropriateness of their customer communications risk hurting their relationships with their small business customers, according to a new study.

Tags: business suppliers, communications with customers, CR Cards, customer communications, Customer Loyalty, Customer Relationships, Customer Satisfaction, Small business suppliers