Growing gap between consumer expecations and retailer capabilities

By Guillermo Troncoso · 11 November 2014 · eCommerce

Growing gap between consumer expecations and retailer capabilities

Full details: Growing gap between consumer expecations and retailer capabilities

See the complete version on Dynamic Business for the full story and insights.

Read the full article →

Summary

55 per cent of shoppers admitted to in-store browsing before buying from online competitors, highlighting the need for retailers to offer goods and services on various platforms.

Tags: Consumers, E-commerce, online shopping, Retail