3 reasons not to hire a publicist

By Inc. · 21 February 2013 · Locked

3 reasons not to hire a publicist

Don't Let a Bad PR Move Kill Your Business

Meet the PR pro who couldn't even get your company name right. Is your reputation in good hands?

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Summary

One PR professional I interviewed couldn’t pronounce my company name, or fathom a high-powered woman in finance. Next!

Tags: choosing a PR agency, measuring PR campaigns, PR, PR for small business, Public Relations