How I went from selling mice to pet stores to becoming the CEO of Australia’s most awarded pet care brand
By Dynamic Business · 4 June 2018 · Entrepreneur
By Dynamic Business · 4 June 2018 · Entrepreneur
Meet the 6-year-old entrepreneur who started breeding mice for 40c each and went on to become the CEO of Australia's most awarded pet care brand. Discover the incredible journey that took her from humble beginnings to the top of the industry.
Anneke van den Broek, founder and CEO of Australia’s most awarded pet care brand Rufus & Coco, started her entrepreneurial journey at just six years of age, breeding mice and selling them to the local pet shop for 40c each. This entrepreneurial spirit and an unwavering belief that she could achieve anything she set her […]
Tags: Anneke van den Broek, Rufus & Coco