How the founder of Burek on Wheels built her brand without a business plan

By Yajush Gupta · 4 July 2025 · Founder Friday

Meet the Aussie food sensation that defied the odds

Lepa Flaiban's Burek on Wheels went from zero to hero without a business plan. But what secrets lie behind its meteoric rise to fame?

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Summary

This Founder Friday, we spotlight Lepa Flaiban, the entrepreneur who launched Burek on Wheels without a business plan into one of Australia's most talked-about food brands.