While many organisations agree that they should be striving for excellence, what does the term actually mean, and how do businesses go about achieving it?
New research by The University of Western Australia finds customers prefer when businesses adopt the “less is more” mindset.
There are four key actions that small business owners should take immediately, to ensure they are well positioned once they, or their suppliers, come off JobKeeper this month.
A business seller needs to look at the risk factors a potential buyer is worried about – and vice-versa…
It’s not simply a case of having enough money in the bank – it’s about how you manage that money. Seriously, have a plan in place…
Making cuts to costs that are too deep can impact employee and customer satisfaction. Don’t cut costs enough, it can embed inefficiencies into the business or threaten viability. So…
Rebranding can be difficult at the best of times. Companies fear losing recognition, customer retention and brand loyalty. With this in mind, rebranding during a global pandemic, when customers are far and few between? Seemingly impossible. That is what business entrepreneur Rebecca Klodinsky took on when she rebranded her swimwear company Frankii Swim to IIXIIST… Continue reading How to manage a rebrand in the midst of COVID-19
Setting up a small business can be an exciting yet daunting experience. By the time you actually launch your business you have likely experienced a lot of uncharted waters, sleepless nights, caffeine highs and are generally left questioning your overall sanity. Trust me I know. In 2008 my brother and I started our business, Credit… Continue reading How SMEs can avoid common financial pitfalls by managing cash flow
Starting a business is no simple task—there are often few or no guidelines to follow, the risks are usually high, and the pressure is always on. Despite this, while most entrepreneurs consider digital marketing to be an incredibly important part of success, only a precious few consider receiving formal training in the subject. As a… Continue reading 5 Mistakes entrepreneurs make when launching new marketing campaigns
It wasn’t too long ago that ‘trends’ referred exclusively to what one would see in a fashion catalogue, and ‘hash tag’ was the disused key on a handset phone – is it a case of get-with-the-times, or die?