5 personal branding tips for women

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What can we do to change the narrative and ensure our future is not only equally shaped by women, but seen to be? 5 tips for women who are ready to challenge themselves…

Small business owners to learn how to level up from industry champions this weekend

Hearing directly from those who have succeeded – and keep succeeding –  in an increasingly competitive and rapidly changing business environment is an invaluable learning experience for small businesses, says Sharon Williams, CEO of Taurus Marketing.  “There are many skills needed to run a business, and advisers, mentors, industry events and management events are a… Continue reading Small business owners to learn how to level up from industry champions this weekend

How your personal brand will make or break your business

Sharon Williams, entrepreneur, CEO, and personal brand expert

If you are a leader – or an expert in your field, whether you like it or not, you are Captain of your personal brand. Do you buy from people you don’t like? Do you return to places where an individual has shown you bad service? Have you been in a business meeting where a… Continue reading How your personal brand will make or break your business

3 Important truths entrepreneurs need to know about personal branding

“I used my personal blog and reputation to launch and sell the first product and over the course of about 6 months, I migrated that audience to WooThemes. Today we have 500 000 customers and we’re a multimillion dollar revenue. I also managed to keep building my personal reputation which helped me create my new… Continue reading 3 Important truths entrepreneurs need to know about personal branding

Gain control of your online reputation in seven steps

Whether you’re prepared for it or not, potential customers, clients and business partners are Googling you to see what others are saying. Here are seven easy ways to gain control of what’s being said about you online.

Nine minutes a day is all it takes to further your career, expert says

Many Aussie professionals believe they need to spend around an hour a day on advancing their career, but a global personal branding expert begs to differ, advising career management should take less than 10 minutes from one’s daily schedule.

Effective marketing strategies for a digital world

Marketing has changed considerably in the last few years as we enter a new age. Although some call it ‘The Age of the Unsustainable Economy’, from a business marketing standpoint we’re entering ‘The Information Age’ where anyone can access and share information easily and freely.