Building a brand is no easy task. There are several steps and decisions to be made. Here we discuss the vital steps for brand success.
Triggered email marketing is an excellent strategy for boosting click-through rates that aims to always deliver relevant messages.
Promoting your business is a full-time job. There’s traditional and digital marketing to consider, public relations and any number of other things that help your business grow. But there’s also some unconventional ways to help you promote your business around the clock. If you’re looking for ways to to promote your business all year long… Continue reading Promote your business all year long: Leveraging events, networks, sponsorships and more
Pinterest is one of the fastest growing social media platforms, second or third behind Facebook and Twitter depending on which statistics you read.
If you’re not sure where to begin when crafting Pinterest boards for your business, here are eight simple and effective places to start.
With its new dashboard, the photo-sharing platform allows business owners to better understand what’s working with their audience.
Marketing automation software provides key measurement information and helps you make better marketing decisions. We explain what it could mean for your business.
What you need to know to get your business started on the popular photo-sharing site.
When it comes to traditional and online marketing strategies there are so many options and opinions about where you should be investing your money and there is always the risk of spreading yourself too thin. Marketing is most effective when you create a strategy that incorporates all of your marketing activities – both traditional and online.
Confused by hashtags? Tweetchats? Tweet walls? You’re not alone. With 175 million Tweets being sent every day, and 11 new accounts being created every second, Twitter is increasingly becoming a necessary part of every marketer’s armoury.