Australia Post and DocuSign provide one-step digital solution to ‘100 point’ ID verification

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Australia Post and DocuSign’s Digital iD solution will allow customers to prove their identity using a one-step online ID verification system.

How to create a strong brand for a professional services business

Creating a strong brand is becoming increasingly crucial for professional services businesses. With competition rife and many businesses struggling to find clients, those who want to be successful over the long term need to set themselves apart from the competition and differentiate themselves with a clear branding strategy. A recent report from Beaton Research and… Continue reading How to create a strong brand for a professional services business

Everything you need to know about your startup’s brand identity

When people hear about your business, what do you want them to think? How do you want them to respond to your products? How do you want them to see your organisation? That’s your brand identity – quite literally your business’ reputation. It’s one of the most important elements involved in starting a business. This… Continue reading Everything you need to know about your startup’s brand identity

Thought leadership and managing your voice: What does it mean?

Like innovation, disruption, visionary and out-of-the-box thinking, thought leadership is perhaps one of the most overused and often wrongly applied terms. The dawn of the digital age has enabled pretty much anyone with a voice to become a thought leader. More people than ever can aspire to have the same voice as a Sheryl Sandberg… Continue reading Thought leadership and managing your voice: What does it mean?

Securing your digital identity among the internet of everything

Internet of Everything (IoE) has become a generic term used to describe introducing connectivity and intelligence to pretty much any inanimate object you can think of in order to give it added functionality – everything from a slow-cooker that connects to the internet, to connected cars, to a smart bed that monitors sleep patterns! Smart… Continue reading Securing your digital identity among the internet of everything