Let’s Talk – If you can’t beat them: Can partnering up with rivals help business?

Image credit: DocuSign

Are there benefits to holding back a business rivalry in favour of a partnership? Perhaps a ‘you scratch my back and I’ll scratch yours’ angle could play a strong hand in boosting your business growth?

Let’s Talk: Build value and avoid competing on price

Image credit: Randy Fath

Judging how to price your service or product can be challenging, particularly in areas where rivals are pushing competitive prices. So, how do you keep your business out of a pricing competition? Let’s talk…

How businesses can utilise VR and AR for a competitive advantage

Devika CEO, Ken Kencevski

Byline: CEO and Founder of Devika, Ken Kencevski The rise of VR and AR When Virtual Reality (VR) and Augmented Reality (AR) first started to emerge in the marketplace many people thought that it was the next evolution for just video games, but it’s application has been more than that. VR and AR have the… Continue reading How businesses can utilise VR and AR for a competitive advantage

By prioritising professional development for marketers, SMBs can gain a competitive edge

As a champion for professional education, the findings in the recent Salmat Mid-tier Marketing Index (SMMI) really caught my attention. Marketers in the mid-tier sector say that the top two things they would do if they had more time and money would be building more marketing skills and knowledge across their organisation, and building their… Continue reading By prioritising professional development for marketers, SMBs can gain a competitive edge

Five Traits of Successful Business Owners

When it comes to measuring success, everyone has their own metrics. In business, however, high achievers possess the same characteristics. Creativity, flexibility, forward-thinking, self-motivation, organisational skills and a willingness to take risks are all essential for business owners. Here are some other traits you should seek to embody as you drive your business to greatness:… Continue reading Five Traits of Successful Business Owners

Strategic delegation: a ‘must’ for business leaders striving for a competitive advantage

Over the past 10 years, we’ve seen AirBnB become the largest accommodation provider with no properties, Uber become the largest taxi company with no cars and Alibaba become the largest retailer with no stock. Tesla, which is changing the rules of the game in the automotive industry, is led by someone with no industry experience… Continue reading Strategic delegation: a ‘must’ for business leaders striving for a competitive advantage

To make sense of – and benefit from – large volumes of data, SMBs need the right talent

Big data is no longer the sole domain of large enterprises – small-to-medium businesses (SMBs) that leverage data effectively can gain significant competitive advantages. Almost all businesses now collect data to some extent. However, many businesses are still overwhelmed by the sheer volume of data available to them and they wonder how to make sense of… Continue reading To make sense of – and benefit from – large volumes of data, SMBs need the right talent

Small retailers urged to trial not surcharging ahead of next year’s ban on excessive fees

In May, this year, the Reserve Bank of Australia released a new surcharging standard, which introduced a ban on excessive surcharges. The ban, which is being enforced by the Australian Competition and Consumer Commission (ACCC), commenced for large retailers this month but all other merchants have until 1 September 2017 to comply with it. Dynamic… Continue reading Small retailers urged to trial not surcharging ahead of next year’s ban on excessive fees

We’ve punched above our weight without going head to head with big players: Holocentric CEO

Home-grown Business Management Systems (BMS) provider, Holocentric has outbid larger international companies for tenders in Australia by harnessing the strengths of being a smaller operation and eliminating, where possible, the need to go head-to-head with better-resourced competitors, according to its CEO, Bruce Nixon. The tech company, which has offices in Sydney and Canberra, has worked… Continue reading We’ve punched above our weight without going head to head with big players: Holocentric CEO

Tap into the advantages of engaged workers

Employee engagement is a key theme for many SMEs as they struggle to attract and maintain talent in the highly competitive employment market. According to Gallup’s State of the Global Workforce report, only 13% of employees worldwide are engaged at work and in Australia only 24% of workers are engaged. Employee engagement isn’t the same… Continue reading Tap into the advantages of engaged workers