Amazon Web Services Sydney Summit set to unveil the latest global technology trends

Amazon Web Services Inc. (AWS), an Amazon.com company, today begins its annual Sydney Summit, showcasing the latest technology trends alongside some of the world’s biggest and most innovative companies and public institutions. More than 15,000 attendees are expected to visit Sydney’s International Convention Centre over the next three days, making it one of Australia’s largest… Continue reading Amazon Web Services Sydney Summit set to unveil the latest global technology trends

Film Victoria funds $50,000 Games Career Incubator

Melbourne start up Girl Geek Academy is encouraging budding gamers to apply for the Games Career Incubator program, which aims to support the future growth of the Victorian games industry. Founded by local games practitioners Sarah Moran and Lisy Kane, Girl Geek Academy is a global movement with an aim of teaching technology to one… Continue reading Film Victoria funds $50,000 Games Career Incubator

Life Instyle: Melbourne’s favourite retail industry event is back for 2018

Melbourne’s most stylish trade destination for retail, Life Instyle, is already proving a hot favourite. The ultimate trade event for the retail industry has announced that the 2018 show is already 95% sold, as those on the cooler side of design get well ahead in their plans for Christmas and 2019. Life Instyle Melbourne’s continued… Continue reading Life Instyle: Melbourne’s favourite retail industry event is back for 2018

Exploring Australia’s vibrant food scene

Gone are the days where Australia was synonymous with barbecues and the dubious delights of Vegemite, as the nation has a food scene that’s undergone a startling transformation in the past ten years. With a freewheeling approach that takes in the best of global cuisine trends with a flexible take on everything from fine dining… Continue reading Exploring Australia’s vibrant food scene

Top trade show tips: making your booth the most desired destination on the floor

Trade shows are an excellent opportunity to find new customers and make new contacts, but the only way you are going to get out of your investment in a booth, is to make it a magnet for anyone who is at the show. One way of standing out from the crowd would be to have… Continue reading Top trade show tips: making your booth the most desired destination on the floor

Promote your business all year long: Leveraging events, networks, sponsorships and more

Promoting your business is a full-time job. There’s traditional and digital marketing to consider, public relations and any number of other things that help your business grow. But there’s also some unconventional ways to help you promote your business around the clock. If you’re looking for ways to to promote your business all year long… Continue reading Promote your business all year long: Leveraging events, networks, sponsorships and more

Why supporting charities makes good business sense

  Giving to charity is generally done without an expectation of financial gain, but it can reap surprising benefits in other ways. If your business has the funds and opportunity to sponsor or support a worthwhile not-for-profit cause, here are some great reasons to consider jumping at the chance to do so. Improving PR and… Continue reading Why supporting charities makes good business sense

How smaller retailers are leaving behind Fashion Weeks to compete using #fashion

  Technology is transforming the way we do business. Retailers are not immune to this trend and are increasingly looking to technology to connect with customers. At the same time, in an increasingly digitised and convenience-focused world, businesses need to maintain a personal touch to set themselves apart. For many small fashion retailers, the key… Continue reading How smaller retailers are leaving behind Fashion Weeks to compete using #fashion

Seasonal marketing: reaching your target market at just the right time

If you’re looking for ideas to promote your company’s products and boost overall sales, then a seasonal marketing campaign is an effective way to attract both new and repeat business. Consumer buying patterns are greatly influenced by the changing seasons, religious holidays and other special occasions, and being able to make the most of buying… Continue reading Seasonal marketing: reaching your target market at just the right time

Leading business experts share their insights on growing a business at GrowthCon 2016

A crowd of business leaders aspiring to take their businesses to the next level gathered yesterday for the inaugural GrowthCon event at Sydney’s Hilton Hotel. The brainchild of Martin Martinez, who founded and grew the Australian Poker League (APL) from a “one-bedroom operation” into a 50-million-dollar enterprise, the event brought together ten of Australia’s leading… Continue reading Leading business experts share their insights on growing a business at GrowthCon 2016