Let’s Talk: “They posted what?!” Should businesses keep an eye on staff social media posts?

Image credit: Kev Costello

Seeing as public social media platforms are, well… public, does a company have the right to not only keep an eye on what an employee posts, but take action if it’s something they deem offensive or highly disagreeable?

The Aussie Facebook rival app enjoying growth following the news ban debacle

LITT Co-founders Brent Thompson and Peter Salom | Image credit: LITT

Australian community and digital payments hybrid app LITT has experienced a surge in its user base following Facebook’s decision to ban news content in the country last Thursday the 18th of February.

iOS 14 and increased privacy: What it means for your small business

Image credit: Adem AY

The upcoming changes are a win for improving the privacy of social media users, but it will substantially change the world of marketing. It’s time to invest in other touchpoints…

Let’s Talk: What is the best social media platform for your business?

Image credit: dole777

What social media platform is best for your business? Go all-out on all of them? Focus on one or two? Paid or organic approach? Let’s talk…

4 ways new workplace technologies are helping leaders build more productive communities

By Luke McNeal, Director, Workplace by Facebook A successful business is a business that gets the most out of its prized assets – its people. As a result, productivity is a primary focus for any leader of a business, large or small. With 77% of companies believing email is now an ineffective form of communication and 45% of employees… Continue reading 4 ways new workplace technologies are helping leaders build more productive communities

How Kylie Jenner changed the FRANKII SWIM brand

Rebecca Klodinskly is the designer and director behind Aussie swimwear sensation FRANKII SWIM which in five short years has become a highly sought-after and internationally recognised brand. Thanks to celebrities such as Kylie Jenner, Bella Hadid and Rihanna the label has quickly created a cult following of loyal customers. The brand shot to stardom after these… Continue reading How Kylie Jenner changed the FRANKII SWIM brand

How three small Victoria brands grew from social media

More and more small businesses are growing their brands using online platforms and building presence, following and revenue. The power of social media was something not missed by these three small businesses in Victoria, who have been capitalising on the commercial opportunities that Facebook, Instagram, Twitter and other social media platforms provide. Bendigo Brittle, Peggy… Continue reading How three small Victoria brands grew from social media

The 5 Step Plan to a Winning Social Media Presence

Every business wants to increase their enquiries and get more clients. The wonderful news for you is that you can use social media in order to build your pipeline. We can no longer ignore the fact that social media is a crucial element and that when used strategically, it can connect us with our potential… Continue reading The 5 Step Plan to a Winning Social Media Presence